by Samantha Wang | Oct 7, 2025 | A5, Banking, Case Study, Marketing Cloud, Resources, Salesforce
In banking, timing is everything. Customers expect updates instantly — whether it’s a credit alert, a loyalty reward, or a new offer. For one of North America’s largest banks, meeting that demand had become harder by the day.Their Salesforce Marketing Cloud setup had...
by Debarati Mukherjee | Jul 2, 2025 | A5, automation, Blog, Managed Services, Marketing Cloud, Resources
Sarah, a marketing lead for an electrical equipment manufacturing company, called us in a panic. Email open rates were down to 12%, while text messages were performing with over 60% click-throughs. Her CEO wanted results. She had no answers.Sound familiar?Today’s...
